In the year leading up to Eternals hitting theaters, Marvel faced a unique challenge: how can they prime their audience for the introduction of 11 new characters?
So we created a first-of-its-kind narrative AR experience that takes users on a thrilling retelling of human history, all while introducing Marvel’s newest clan of superheroes. Eternals AR boasts cinema-grade VFX, volumetric performance capture, and user interactivity, all following a tight script I crafted in collaboration with the film’s screenwriter.
I spent 6 months working hand in glove with the producers and screenwriter of the film, first breaking the story for AR, then scripting the experience. I also directed the volcap performance of our star, Sprite.